
Athletic Wellnessfor Everyone
Cutting-edge therapy and advanced sports recovery allowing the active community – from weekend warriors to everyday athletes – to move better and recover faster.
You don't have to be an elite athlete to feel supported like one!
Athletic wellness for active individuals of all levels
Delivered by sports medicine professionals who understand your journey

Enhanced Movement
Personalized manual therapy support to enhance mobility, address chronic issues, and elevate performance.

Accelerated Recovery
Guided access to cutting-edge technology that reduces inflammation, alleviates discomfort, and accelerates muscle recovery.

Optimyzed Life
Holistic wellness focus augments the physical support members receive – an essential part of living an Optimyzed Life.
Movement & Recovery Services
No need to decide before you arrive, each session allows access to whatever custom blend of services you need to feel supported that day.

Durham's All-Inclusive Destination for Holistic Athletic Wellness
Cupping Therapy
Increases blood flow, relieves tightness, and reduces inflammation for better mobility.
Instrument Assisted Soft-Tissue Mobilization
Breaks down scar tissue, improves circulation, and enhances flexibility for healthier movement.
Assisted Stretching
Improves flexibility, eases tension, and enhances joint mobility for optimal performance.
Dry Needling
Releases tension, reduces pain, and restores functional movement to accelerate recovery.
Muscle Stimulation
Builds strength, boosts endurance, and alleviates soreness through targeted electrical impulses.
Blood Flow Restriction
Promotes muscle growth and strength gains with less joint stress, aiding rehabilitation and performance.
Sauna & Cold Plunge
Accelerates muscle recovery, boosts circulation, and reduces inflammation through temperature contrast.
Redlight Therapy
Boosts cellular energy, reduces inflammation, and expedites recovery for enhanced muscle function.
Compression Therapy
Speeds recovery, reduces muscle fatigue, and enhances circulation for improved performance.
Lifestyle Optimization
Aligns nutrition, rest, and mindfulness to complement treatments, accelerate recovery and support long-term athletic wellness.
Meet Your Wellness Team
Dedicated professionals committed to your athletic wellness journey

Dr. Rachel (Rae) Martin, DAT / ATC
Clinical Director and Certified Athletic Trainer
Rae is an experienced sports medicine provider with 9 years of experience working as a Certified Athletic Trainer at NCAA Division I Universities and with the US Olympic and Paralympic Committee, specializing in injury prevention, treatment, and sports recovery. Rae is thrilled to be developing a practice dedicated to serving South Durham's active community.
Credentials
- • Doctorate in Athletic Training
- • BOC Certified Athletic Trainer
- • Certified Orthopedic Technologist

Erik Barr
Founder and Wellness Coordinator
Erik's personal wellness journey inspired the Optimyzed Movement & Recovery concept. He believes that when individuals feel strong and capable, it significantly enhances their overall well-being. Erik is committed to providing support for like-minded individuals who share a passion for active living and holistic wellness.
Credentials
- • National Association of Sports Medicine, Certified Wellness Coach
Simple, Transparent Pricing
Choose the plan that fits your lifestyle and wellness goals
Explore Session
Meet the team & learn the Optimyzed approach
- Initial intake consultation
- One 90-minute combined evaluation & treatment session
- Access to all treatment modalities
Individual Session
Perfect for occasional maintenance and recovery
- 60-minute personalized session
- Personalized treatment plan recommendations
- Access to all recovery modalities
Onboarding Bundle
The best way to start your athletic wellness journey
- Includes one Explore session and three Individual Sessions
- Customized athletic wellness protocol
- Access to all treatment modalities
2x Monthly Membership
Maintain your progress with regular support
- Two 60-minute individual sessions per month
- 10% off additional sessions
- Priority booking access
4x Monthly Membership
Maximize your athletic wellness
- Four 60-minute individual sessions per month
- 20% off additional sessions
- One guest pass per quarter
Ready to Start Your Wellness Journey?
Book a discovery call or schedule your initial intake appointment
Discovery Call
New to Athletic Wellness and exploring? Book a 15-minute discovery call to share your goals, learn how our services can help, and get answers to any questions.
- 15-minute phone consultation
- Discuss your wellness goals
- Answer any questions
Onboarding Call
Ready to get started? Schedule a virtual intake session with our team to complete your athletic wellness interview and confirm your initial evaluation appointment.
- 30-minute phone consultation
- Comprehensive athletic wellness interview
- Discuss what to expect and schedule your evaluation
What Our Clients Say
Real stories from real people achieving their wellness goals
"I loved being one of the founding members. Really great way to experience cupping and dry needling for the first time."
Justin E.
Entrepreneur
"Thanks so much for the hands-on care from the Optimyzed team. They took such care in making my experience personalized to my goals and activities."
Jared P.
Physician
"Came in with nagging shoulder pain that kept me off the pickleball court and impacted my baseball coaching. The first session increased my range of motion and eased the pain. Excited to keep the momentum going with more treatments!"
Brad J.
Active Dad